The GA4 alternative that tells you what to do next
Your Website Analytics.
Finally, Self-Optimizing.
Stop just seeing data. Start acting on Claude-powered insights that automatically make your site perform better. Private, effortless, intelligent.
7-day free trial · Cancel anytime · Setup in 60 seconds
30-day money-back guarantee — try risk-free
“We used to spend Fridays exporting CSVs. Now we ask Claude what moved — and what to do next. About 4 hours back every week.”
Nicole · Equilibrium Studio
Boutique Pilates studio
Used by indie founders and small teams
Join the first 100 sites — start free.
From Insights to Action: Automatically Grow Your Website
Reporting tells you what happened. Betterfound helps you decide what to do next.
AI-Powered Optimization Engine
Stop Guessing. Start Growing.
Betterfound's AI proactively identifies your conversion blockers, automatically suggests the highest-impact improvements, and guides you to implement changes for maximum growth. It's like having a growth expert on staff.
Best-in-Class Analytics Interface
Clarity, Not Complexity.
See exactly what matters with our AI-curated insights. Our intuitive dashboard and conversational AI make understanding your data effortless, so you can focus on what's next.
Privacy-First by Design
Insights Without Compromise.
Get the data you need without cookie banners, GDPR headaches, or sacrificing visitor trust. Built for a privacy-first world.
Works with Claude & Cursor
Your AI Co-Pilot. Your Growth Engine.
Ask “What should I do?” Get actionable answers.
Our Claude-powered AI goes beyond reporting. Ask complex questions, get proactive optimization suggestions, and generate ideas for A/B tests and content — in plain language.
Meet Your AI Growth Co-PilotWhy are users leaving my pricing page? What's the one thing I should change this week to improve it?
Users from your latest ad campaign are dropping off /pricing after viewing Feature X — exit rate is up 31% vs last week. Highest-leverage move: A/B test simplifying that section, or add a testimonial tied to Feature X above the fold. Want me to draft the variant copy?
Yes — and what should I write next?
Your comparison posts convert 3× faster than everything else and you have almost zero social share. Ship a migration story this week — it feeds SEO and social at once.
How we compare
Privacy-first like Plausible and Fathom — with AI-driven optimization they don't offer.
| Betterfound | Plausible | Fathom | GA4 | |
|---|---|---|---|---|
| Cookie consent required | No | No | No | Yes |
| AI-driven optimization | Yes | No | No | No |
| Proactive recommendations | Yes | No | No | No |
| Conversational data analysis | Yes | No | No | No |
| Hosted MCP (Claude / Cursor)Leverages advanced AI models like Claude for deeper reasoning and optimization insights, not just basic chat.Leverages advanced AI models like Claude for deeper reasoning and optimization insights, not just basic chat. | Yes | No | No | No |
| Script size | <2KB | ~1KB | ~2KB | ~45KB |
| Setup time | <60 seconds | Minutes | Minutes | Hours |
| Branded PDF reports | Yes | Limited | No | No |
Up and running in 60 seconds
Sign in with Google
Create your account in one click. No passwords to remember.
Add your site
Enter your domain. We generate a unique tracking snippet instantly.
Watch Your Website Optimize Itself
Connect your site, then let Betterfound's AI proactively identify growth opportunities, deliver actionable recommendations, and guide you to better performance, automatically.
Proof from teams who made the switch
Simpler setup. Actionable AI. Hours back each week. Privacy that converts.
4 hrs/week saved
“Betterfound cut through the noise. It's not just another dashboard — the AI actually tells me what to do to improve our site, not just what happened. It's intuitive, fast, and finally makes analytics actionable. We save about 4 hours a week not wrestling reports.”
Nicole · Equilibrium Studio
Boutique Pilates studio
Actionable in seconds
“We needed more than reporting — we needed growth. Betterfound's AI recommendations mean we spend less time digging for insights and more time making real improvements. Setup took about 30 seconds. It's a smarter way to grow.”
Team · Deployables
AI infrastructure
+12% conversions
“Privacy is non-negotiable for us, but so is understanding customers. Betterfound gives clear insights without cookie banners. Setup was easy, the AI makes the data understandable, and killing the banner lifted conversions about 12%.”
Founder · WashMyT
On-demand car wash
Simple, transparent pricing
Every plan gets everything — you pay for volume, not gated dashboards. 7-day free trial on every plan. Save 2 months with annual billing.
Payment method required for trial · 30-day money-back guarantee
Starter
$9/mo
Up to 10K pageviews/mo
Billed monthly · 7-day free trial
- 3 sites
- 10K monthly pageviews
- Goals & conversions
- Custom events
- Branded PDF reports
Growth
$29/mo
Up to 100K pageviews/mo
Billed monthly · 7-day free trial
- 10 sites
- 100K monthly pageviews
- Goals & conversions
- Custom events
- Branded PDF reports
- Priority email support
Business
$69/mo
Up to 500K pageviews/mo
Billed monthly · 7-day free trial
- 25 sites
- 500K monthly pageviews
- Goals & conversions
- Custom events
- Branded PDF reports
- API access
- Priority support
Lifetime — $179 once
Same as Growth forever · One-time payment · Pay once, never renew
30-day money-back guarantee — if Betterfound doesn't help you grow, email us for a full refund.
Frequently asked questions
Do I need a cookie consent banner?
No. Betterfound doesn't use cookies or collect personal data. Your visitors are never tracked across sites.
How is this different from Plausible or Fathom?
Same privacy-first philosophy — plus AI that recommends what to do next, and a hosted MCP so Claude or Cursor can query your live metrics.
How is this different from Google Analytics?
Betterfound is privacy-first, lightweight, and built to turn insights into action. No 200-page manual, no sampling, no data selling.
How do I switch from GA4?
Sign in, add your domain, and paste the under-2KB snippet next to gtag. Run both in parallel while you verify, then remove GA4 when you're ready. Recreate key goals in Betterfound — you don't need a historical GA4 import to start. Full walkthrough: /migrate.
Can I run Betterfound alongside Plausible?
Yes. The script is under 2KB and runs alongside Plausible or Fathom with no conflict. Many teams keep both for a week, then pick one. See /migrate.
Can I track multiple sites?
Yes. Starter includes 3 sites, Growth includes 10, and Business includes 25. Need more? Contact us for agency pricing.
Do you offer a free trial?
Yes — every paid plan includes a 7-day free trial. A payment method is required to start the trial; you won't be charged until it ends. Cancel anytime during the trial. After you pay, you also get a 30-day money-back guarantee — email hello@betterfound.com for a full refund if it doesn't help you grow.
What happens if I exceed my pageview limit?
We keep tracking — you're never cut off mid-month. Overage is billed at $12 per 100K pageviews above your plan cap.
What about SPAs and client-side routing?
Our script automatically tracks page changes in single-page apps without any extra configuration.
Is my data safe?
Your data is stored in your own database region. We never sell, share, or use your analytics data for any purpose.
Built by a real person — not a faceless vendor. Meet the founder.
Ready for analytics that actually helps you grow?
Private by default. AI that recommends what to do next. Try it free for 7 days.
Start Free Trial7-day free trial · Cancel anytime
30-day money-back guarantee — try risk-free